Blind clothing boxes exploded. Become a live broadcast password?

On the Taobao live broadcast platform, in addition to the well-known super-head anchors, there are also a large number of head and mid-waist anchors with more secure delivery data. [Da Pan kate] (hereinafter referred to as: Da Pan) is one of them.

Relevant data shows that from the data (excluding the live broadcast of the warm-up session) for the past 30 days in the Dapan live broadcast room (the last 30 days in this article refers to: July 25th to August 23rd), the average shipment is about 55 pieces per game. , Average PV50w+ per game, average sales 1w+ per game. Based on its performance in the past 30 days, this article briefly analyzes its live broadcast strategy to provide references for brands, merchants, and anchors.

"Broadcasting six days off and one", pet fans live broadcast "blind box" the highest sales

2022-06-30

According to data from the National Bureau of Statistics, the overall number of children in my country from 2010 to 2019 is on the rise; in 2019, the number of children in my country is 235 million, accounting for 16.78% of the population. The huge number of children is the basis for the vigorous development of China's children's clothing industry. In the context of the continuous popularization and strengthening of the concept of prenatal and postnatal care, the per capita consumption expenditure of children's clothing in China will continue to rise, providing support for the continued expansion of the market scale of the children's clothing industry.

he public’s demand for children’s

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In the context of the implementation of the domestic two-child policy, the domestic second-child fertility rate has shown a significant increase, and the post-80s and post-90s parents have a stronger concept of eugenics and post-natal care, combined with the continuous rise

Children's clothing brands, heads of children's

2022-06-30

at the same time, look for new driving forces and directions for enterprise development, promote the progress of China's children's clothing business, and shape the new competitiveness of China's children's clothing industry.

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